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Google.com.,
Yahoo.com, Xingtv.com, and congming90.com (the Chinese word
meaning smart90), -- all have a license to operate in
China,
20th
week 2005 / Google.com., Yahoo.com, Xingtv.com, and TVIs
congming90.com (the Chinese word meaning smart90), -- all
have one thing in common in China, all have a license to
operate in China, and all have been branding their name for
years. But, be as it may, it'll be a battle between the
protal giants Yahoo and Google, as to who will be the
largest U.S. search engine Company in China, the world's
second-largest Internet market.
The Web giant, which makes its money
from searches, advertising and other services, is hiring
staff with the aim of opening an office in the country this
year, the sources said Wednesday.
One person familiar with the matter
said that the office would most likely be in Shanghai and
that Google was forming a team to target corporate customers
for advertising sales.
A Google spokeswoman had no comment on
those matters.
The news came on the same day that
Microsoft Corp. announced two ventures to expand its
presence in China
China had 94 million Internet users at
the end of last year, more than any other country except the
U.S. The figure is expected to grow to 134 million by the
end of this year, according to official data.
But major players must cope with
rampant censorship in China. Most firms voluntarily block
searches on sensitive topics, including the Falun Gong
spiritual movement and the 1989 crackdown on pro-democracy
protesters in Tiananmen Square.
Google itself fell victim to a periodic
blocking of some websites in 2002, when people who tried to
access Google's Chinese language site were routed to an
array of other similar sites.
China's online search market totaled
about 1.25 billion yuan ($150 million) last year, up 81%
from 2003, according to Shanghai iResearch. But competition
is intensifying.
Google last year purchased a small
stake in China's leading search engine, Baidu.com, which is
moving to have its stocks listed on an overseas exchange.
Baidu led the market with a 36.3%
share, followed by Yahoo with 22.7% and Google with 21.2%.
Google has not commented on the
strategy behind the purchase.
But it may be hoping an expansion in
China can help it sustain its rapid growth pace, reflected
by a near-sixfold rise in first-quarter profit that was
announced last month.
Its stock has leapt nearly 170% since
an initial public offering in August. Shares of Google were
up $3.49 at $231.29 in Nasdaq trading
Wednesday.
Other rivals include Nasdaq-listed
Sohu.com Inc., whose name means "search fox" in Chinese.
Microsoft's MSN network also operates a search engine at its
China site, china.msn.com.
On Wednesday, Microsoft announced two
ventures designed to expand its MSN presence in China to
offer "the full gamut of [what] a true Internet
portal should be," the company said.
Both ventures involve relatively
unknown Chinese players, with one centered on Microsoft's
traditional MSN Web-based services and the other on services
for mobile phones.
//
ByLines:
Editors Note
More Articles
Converging
News 202005 / TeleCom Buy Outs and Asset Seizure
Boom
Respectfully
Submitted
Josie
Cory
Publisher/Editor
TVI Magazine
TVI Magazine,
tviNews.net, YES90, Your Easy Searh, Associated Press,
Reuters, BBC, LA Times, NY Times, VRA's D-Diaries, Industry
Press Releases, They Said It and SmartSearch were used in
compiling and ascertaining this Yes90 news report.
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