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About Sky Forum

Thursday April 5th, 2001 8.30am-4.00pm Marriott Marquis 1535 Broadway, New York City
Rupert Murdoch, Chairman & Chief Executive, News Corporation and Bob Costas, Host/Broadcaster, HBO & NBC are Keynote Speakers
SkyFORUM is a day-long conference held in New York City twice a year. SkyFORUM brings together market analysts, prominent industry leaders, and the media to initiate frank dialog concerning the present and future of the satellite industry. If you want an insider's read on one of the fastest growing tech industries, this conference is for you.  - Register Online for SkyFORUM April 5, 2001
The Moderators are:  Simon Bull, Principal Consultant, COMSYS Howard Verlin, Executive Vice President, Pegasus Communications David Trachtenberg, President and Chief Marketing Officer, StarBand Communications Inc. Allen McCabe, Assistant Vice President, US Field Sales, Consumer Division, Hughes Network Systems

Rupert Murdoch has been featured in Telvision Internatinal Magazine: January 1987 and Jan 2007
Josie Cory, Editor/Publisher - TVI Magazine


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Sky Forum

Rupert Murdoch,
Chairman & Chief Executive, News Corporation will discuss his role in shaping the industry's future. A SKYFORUM EXCLUSIVE!
Bob Costas,
Host/Broadcaster, HBO & NBC will be the afternoon keynote speaker. Bob is one of TV's most accomplished broadcasters, fresh off the February debut of his new sports talk/magazine show on HBO, On the Record with Bob Costas.  

The SkyFORUM will be held on April 5, 2001 at the Marriott Marquis in New York City. T. HOWARD FOUNDATION - The Steering Committee of the T. Howard Foundation was established in 1994 to develop and implement programs with the following objectives: encourage full participation of minorities and women in the satellite industry; foster the career growth and development of a diversified workforce in the satellite industry; foster industry awareness of the importance of a diverse work force to aid the expansion into a diverse demographic market and thereby expand the Direct-To-Home consumer base; increase satellite programming for diverse audiences as well as to establish worldwide markets for satellite equipment. ..


One on One Interviews with: Eddy Hartenstein,
Corporate Senior Executive Vice President, Hughes Electronics, Consumer Business Sector Mark Pagon, Chairman, President and CEO, Pegasus Communications Bob Phillips, President and CEO, NRTC Hugh Panero, President and CEO, XM Satellite Radio   Hot Panel Topics:

Surfin' USA: Satellite Broadband Goes Nationwide:
The rollout of satellite Internet access has just begun.  What are the early returns on high speed, two-way Internet access via satellite? And how can a nationwide service give satellite Internet companies the edge over its regionalized competitors? Moderator:  Simon Bull, Principal Consultant, COMSYS

Howard Verlin, Executive Vice President, Pegasus Communications David Trachtenberg, President and Chief Marketing Officer, StarBand Communications Inc.

Allen McCabe, Assistant Vice President, US Field Sales, Consumer Division, Hughes Network Systems

The Point of Purchase: Interactive TV Provides a Reason to Buy Content. Technology. Deliverability. These are the key elements that will determine the long-term success and popularity of interactive television. The strongest links along the "value chain" converge to discuss their plans to pull in the consumer and grow the interactive TV market. Moderator: Allen Thygesen, Managing Director, The Carlyle Group James Ackerman, President and COO, OpenTV Inc.

Melinda White, Executive Vice President, Programming, Sales and Distribution Wink Communications Dave Charmatz, Executive Vice President, ASI Entertainment

Chris Walczak, Vice President of Product Development, Pegasus Communications

Executives from DIRECTV and MTV have also confirmed participation.    Straight From the Street

Once again, SkyFORUM brings together the top financial analysts covering satellite technologies to discuss the future of the satellite industry. Wall Street's finest will share their views and predictions for 2001.

BCA History and Overview Fact Sheet

Founded on December 2, 1986, the Satellite Broadcasting and Communications Association of America (SBCA) is the national trade organization representing all segments of the satellite industry. It is committed to expanding the utilization of satellite technology for the broadcast delivery of video, data and voice services. The SBCA is composed of DBS platform providers, programmers, equipment manufacturers, retailers, encryption vendors, software technology providers and national and regional distribution companies.

SBCA's headquarters are in Alexandria, VA, a suburb of Washington, D.C. The official mailing address is 225 Reinekers Lane, Suite 600, Alexandria, VA, 22314. The telephone number is: (703) 549-6990, fax (703) 549-7640.

Board Of Directors
The Association is governed by a 40 member Board of Directors elected by executive, retail and distributor members of the Association. The 2001 chair of the board is Christine Sheehan, MTV Networks.  Other officers are:  Vice Chair and Secretary, Stanley Kozlowski, National Rural Telecommunications Cooperative (NRTC); Vice Chair and Treasurer, Eddy Hartenstein, DIRECTV;  Vice Chair, Retailer, Rik Hawkins, Starpath Communications;  Past Chair, Tola Murphy-Baran, NFL Enterprises;  Chair Emeritus, Taylor Howard, Stanford University;  and Charles C. Hewitt, President, SBCA.

The SBCA is comprised of five groups:
Programming, Manufacturing, Retail Distribution, Multiple Dwelling Units (MDU) and Satellite Internet Group. Each group contains divisions that are represented by a chair and vice chair, all who serve on the SBCA board of directors.

The Association currently has more than 1,400 members. It is funded by membership dues, the SBCA National Satellite Convention and Exposition and advertising. There are eight classes of membership, each offering different benefits and voting privileges. National Conventions

Held annually, the SBCA
National Satellite Convention and Exposition is the premiere exhibition and trade show for the home satellite television industry. As the largest satellite convention in the world, the SBCA Expo features over 160 exhibiting companies displaying an array of satellite dishes, receiving equipment, and nationally recognized programming fare.

In addition, industry experts conduct seminars addressing new satellite technology, legislation, home theater, business management, marketing and public relations efforts.

The 2001 Convention will be held August 2-4 at the Opryland Hotel in Nashville, TN.

Call Charlynn Fegan at 703-739-8345 for attendee information.

Call Amy Miller at 703-739-8369 for Exhibitor Information.

Association Programs

The Public Relations Program coordinates industry and technical communications with SBCA member companies. The program is charged with representing the Association on various telecommunications committees, planning bodies, and serves as a clearinghouse for resource materials including technical manuals, legislative and regulatory white papers, and general industry information. GOVERNMENT AFFAIRS -

The SBCA maintains a vigorous legislative and regulatory program to represent the satellite industry before Washington, D.C. policy makers. The Association is very active in the establishment of a public policy climate which encourages the development of the satellite industry and pursues its goals actively in the Congress, the Administration, and at the Federal Communications Commission. EDUCATION - In the satellite industry, we are known for quality products and satisfied subscribers. 

The SBCA education department is committed to providing an ever-expanding array of educational opportunities for anyone involved in the satellite industry.  Satellite Convention workshops cover sales & marketing, business management, installation and technical applications & training.

We also offer ten Training-on-Demand programs especially designed for individual long distance learning, and personalized field seminars and on-site training. In 1998 the SBCA also introduced the BEST Certification and Standards Program, comprised of multiple phases of training and testing dedicated to the advancement of satellite retailers.


This is the market research, data collection and reporting program for the home satellite industry.  Through  a partnership between the SBCA and Media Business Corp, SkyTRENDS collects and maintains a comprehensive, computerized database of satellite industry information. 


This monthly statistical newsletter, jointly produced by SkyTRENDS and Media Business Corp, has approximately 1,000 subscribers. The official publication of the SkyTRENDS Programs, SkyRESEARCH collects and collates the industry's data and reports.  SkyRESEARCH accepts no advertising. SkyFORUM - This semi-annual satellite/financial symposium is the educational component of the SkyTRENDS program.  SkyFORUM was developed to create a higher awareness of the satellite industry among financial and investment communities and to heighten the media attention on the industry. 


Respectfully ,
Josie Cory,
Editor/Publisher - TVI Magazine


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